Liz Giorgi grew up wanting to be the next Barbara Walters. She ended up as a software CEO. Liz remembers being exposed to entrepreneurship from her grandfather, who ran a canoe outfitter in northern Minnesota, but never saw herself doing it. Today, Liz is the CEO of Soona, a fast casual content studio making waves in the photography and videography space. In this episode, Liz shares how they rebuilt Soona almost overnight during the pandemic, how business can be used for good, and how to know if what you’re chasing is just an interest or a true passion.
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